"If we just close a few clients and just buy some search campaign, then we'll be generating revenue in no time! Of course, we didn't understand until six months in, when each of our 'just' took twice as we expected and were four times more challenging. Today, it's a mantra we live by internally: There is no such thing as 'just' "- Jesse Pujji, founder of Ampush Social
When trying to execute an idea we often become very hopeful. Our plans become grandiose and as the article said 'just' is one of the most dangerous 4-letter words in the dictionary. The quote is from Best Advice I ever Got column in Inc. magazine
It is good to be positive. The other extreme, total negativity, does not serve to move us forward at all.
But how much is enough? Just enough to nudge us forward while questioning the validity of the move. Do something that you believe is the best move that will nudge you forward but expect to have to sidestep and recover from an unforeseen.
Most of all believe in the move. Without the belief the move forward will only be a half a step and not a full step. Landing a full step provides stability when landing. You can still be going in the wrong direction. But once landed, you can quickly change. In my experience changing in the middle of a half step causes an imbalance and a fall. Your brain is processing the 'wrongness' of the step and trying to correct. I believe that we need to finish the step, pause to evaluate, and then take another step forward.
Today's question is:
'Have you ever recovered your footing when interrupted while stepping forward a half a step?"
When trying to execute an idea we often become very hopeful. Our plans become grandiose and as the article said 'just' is one of the most dangerous 4-letter words in the dictionary. The quote is from Best Advice I ever Got column in Inc. magazine
It is good to be positive. The other extreme, total negativity, does not serve to move us forward at all.
But how much is enough? Just enough to nudge us forward while questioning the validity of the move. Do something that you believe is the best move that will nudge you forward but expect to have to sidestep and recover from an unforeseen.
Most of all believe in the move. Without the belief the move forward will only be a half a step and not a full step. Landing a full step provides stability when landing. You can still be going in the wrong direction. But once landed, you can quickly change. In my experience changing in the middle of a half step causes an imbalance and a fall. Your brain is processing the 'wrongness' of the step and trying to correct. I believe that we need to finish the step, pause to evaluate, and then take another step forward.
Today's question is:
'Have you ever recovered your footing when interrupted while stepping forward a half a step?"
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