"The lesson here is less about real estate than it is about business itself. Whenever you make something, you make something else. Your byproducts may not be as obvious as sawdust, but they're there. Maybe it's the knowledge you've acquired by running a business. Maybe it's a piece of software you wound up making when you made another piece of software. It's there; you just have to look for it. You may even find a business you never knew you had."-Jason Fried
There are a few folks whose writing I enjoy a lot. Jason's Inc. column is a pleasure to read and think about. I read this article on his company's use of their real estate to make additional income instead of just costing them money for rent.
I started thinking about this word "byproduct" and could not get it out of my mind. How can someone use their byproduct?
As a teacher I generated notes. the notes could be put together in a book and sold. The book would be a byproduct.
As a martial arts instructor, one can video tape the workout and sell access to the videos on the web for a fee. The videos would be a byproduct of teaching a class.
As a project manager, one can write a book about their company's project flow or make it generic enough to get their name out as a project guru.
As a blogger, one can take a year's worth of posts and put them into a book. Hum!!
Today's question is:
"What is your product and byproduct?
There are a few folks whose writing I enjoy a lot. Jason's Inc. column is a pleasure to read and think about. I read this article on his company's use of their real estate to make additional income instead of just costing them money for rent.
I started thinking about this word "byproduct" and could not get it out of my mind. How can someone use their byproduct?
As a teacher I generated notes. the notes could be put together in a book and sold. The book would be a byproduct.
As a martial arts instructor, one can video tape the workout and sell access to the videos on the web for a fee. The videos would be a byproduct of teaching a class.
As a project manager, one can write a book about their company's project flow or make it generic enough to get their name out as a project guru.
As a blogger, one can take a year's worth of posts and put them into a book. Hum!!
Today's question is:
"What is your product and byproduct?
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