"How may I help my customer?"-a great question
While looking through Success magazine in a bookstore I read through the adds for new books. One of the books was called Youtility by Jay Baer.
In order to stand out and to create brand loyalty, the book suggests asking yourself questions in order to determine if you are:
"1. Giving your customers useful information through your website
2. Respond quickly to questions and concerns posted on social media
3. Offer suggestions that are helpful to your existing and potential audiences"
For me I believe that this blog gives useful information. So I would give myself a high mark. Maybe an 8 out of 10.
I usually do not give timely responce to comments. I intend the posts to make you think for yourself and not open the door for arguing the validity of my opinion. So maybe a 3. ( I answer text messages)
The questions are my suggestions for stirring additional thinking to take place. I believe that I do a good job. Maybe an 8.
Overall, I give myself 19 out of possible 30. This is not an impressive score. I immediately know what I can do better at to improve my brands helpfulness score.
Today's question is:
" How do you help your customers?"
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