Slogans
"Imagine
invest improve" kidinc.org t-shirt slogan
The other
day I was in a grocery store when a lady wearing a t-shirt walked towards
me. I love reading t-shirt slogans so I
could not resist. Immediately it
captured me enough to look at the back to see the organization's name.
I love
this slogan. In the little words it
teaches a great business lesson. Notice
that the process starts off internal.
You must imagine a better way.
But that
is not enough and you must invest next.
This could be your time, your
money, your sweat.
Lastly, you must observe the result and your customer
in order to be able to improve it. This
could be a small change or lathe step change.
But you must improve because your competitors are improving their
offering.
Today's
questing is:
"What
slogan had taught you a lesson?"
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