Three Types of Entrepreneurship Success Stories- Type1
"There are said to be only a handful of plot lines in all of world literature- as few as seven or as many as 20, depending on which comp-lit professor is counting. Through the cannon of business- start up tales is not exactly literature, I count at least three narratives"- Eric Schurenberg, Inc. magazine editor
According to Eric, the first type of start up story is the Rags to Riches. This is the story in which the start up founder takes an existing good business and drives it to greatness. From good to great is hard to do. Jim Collins details how difficult it is for good companies to become great in his classic book Good to Great.
An example of a founder that fits the Rags to Riches narrative is Sam Walton. He started a single Ben Franklin store and eventually created the giant Walmart. The great company continues to grow even years after his death. That is a perfect example of taking a good store and creating a great company.
A more recent example of this is Gary Vaynerchuk. He took his family liquor store and grew it into an online presence Wine Library TV channel. Again, he grew it from a good one store to a giant within the industry.
The reason for writing this post is to ask yourself if this type of narrative fits your life story. Does it feel natural? Is it believable? You are the only one that will know. But you will never will be believable if you don't believe it.
Today's question is:
"Does your life story fit the Rags to Riches narrative?"
"There are said to be only a handful of plot lines in all of world literature- as few as seven or as many as 20, depending on which comp-lit professor is counting. Through the cannon of business- start up tales is not exactly literature, I count at least three narratives"- Eric Schurenberg, Inc. magazine editor
According to Eric, the first type of start up story is the Rags to Riches. This is the story in which the start up founder takes an existing good business and drives it to greatness. From good to great is hard to do. Jim Collins details how difficult it is for good companies to become great in his classic book Good to Great.
An example of a founder that fits the Rags to Riches narrative is Sam Walton. He started a single Ben Franklin store and eventually created the giant Walmart. The great company continues to grow even years after his death. That is a perfect example of taking a good store and creating a great company.
A more recent example of this is Gary Vaynerchuk. He took his family liquor store and grew it into an online presence Wine Library TV channel. Again, he grew it from a good one store to a giant within the industry.
The reason for writing this post is to ask yourself if this type of narrative fits your life story. Does it feel natural? Is it believable? You are the only one that will know. But you will never will be believable if you don't believe it.
Today's question is:
"Does your life story fit the Rags to Riches narrative?"
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